WE21 Japan, a key player in resource circulation and development support, operates primarily from Hodogaya Ward, Yokohama City, spreading its activities across 37 NPO bases throughout Kanagawa Prefecture. Its central initiative is the “WE SHOP,” a unique charity platform that pioneers the reuse and recycling movement by soliciting donations of clothing and miscellaneous goods from local citizens for resale.
This venture not only promotes eco-conscious practices but also serves as the organization’s financial pillar. Once operating expenses are deducted, the proceeds from “WE SHOP” are channeled towards international cooperation efforts, particularly providing grant support in Asia, and nurturing co-growth initiatives while advocating policy reforms.
Beyond its focus on “WE SHOP,” WE21 Japan is actively involved in other critical areas. The organization seeks to facilitate regional economic circulation globally by engaging with people in developing nations, mainly Asia. It fosters a sense of responsibility among citizens towards global environmental degradation and poverty, encouraging proactive engagement and action.
WE21 Japan is also instrumental in orchestrating the “WE21 Japan Group,” a network organization centered on creating robust mechanisms for reuse and recycling, fostering international cooperation and exchanges with a focus on people in Asia, and addressing diverse issues such as environment, poverty, and human rights. They work in tandem with companies, administrative bodies, and citizen groups to amplify their societal impact.
